Internet Marketing has become a must for almost all companies regardless of the size of a company. Internet marketing is simply driving traffic to your website from the internet. How you get the traffic to your website is where the marketing plays a role.
There are different ways that you can drive traffic to your site. People or companies who do not have knowledge about how the internet works will spend thousands of dollars a month in paid advertising. On the other hand people or companies that have reliable or knowledgeable employees to guide them will choose to get FREE traffic by doing SEO or Search Engine Optimization. This organic type of internet marketing is my favorite.
So what is internet marketing with seo?
Imagine that you are a plastic surgeon. I (blossom) am telling my friends that you are the best plastic surgeon in the United States. My friends tell their friends that you are the best plastic surgeon in the United States, the word spreads and about 4 million people are telling that you are the best plastic surgeon in the United States. So when someone who is in need of plastic surgery asks for a best plastic surgeon in the United States, ofcourse your name is going to pop up. Now take the same to the internet. instead of people it will be websites, blogs, social media sites, bookmarking sites, video sites etc that will be pointing to your website. So when someone types in for plastic surgeon in the US, Google and other search engines will bring your website on top of the search results. You are not paying to be on the top. This does not happen overnight either. It takes time, quality content, valuable and reliable links. This is where most business owners have trouble they want to be on the top right away. The response to that would “SORRY”. You can learn a lot from webmaster guidelines from Google.